Meet The Overdressed,
Dana Al Khalifa
Words by Connie Chamberlayne Photography by Anna Marie Nielsonshop the edit
For Bahraini blogger, Dana Al Khalifa, the fashion savvy, cosmopolitan niche she has carved for herself in the fashion industry, was always on her agenda. Now boasting a series of sartorial events and pop ups, as well as awe inspiring shoots that encourage individuality and understated elegance, it’s not wonder why founder of The Overdressed has the world’s attention. We caught up with Dana to find out her secret.
How did the concept for The Overdressed come about? I have always believed that fashion doesn’t necessarily mean style, and style doesn’t have to be fashionable. I wanted that belief to be heard and had an overwhelming desire to express myself in an individual way. I wanted to create a platform where I can share not only my outfits, but a way of life that is simple yet luxurious at the same time.
How do you feel the site has changed and progressed since you launched? It has, like me, grown up! The site now is a place for information and inspiration. We added an Events section where people are able to access and understand what we do at our Pop Ups and especially TheOverdressed Pavilion. It is a new form of commerce that has never been done before.
“I have always believed that fashion doesn’t necessarily mean style, and style doesn’t have to be fashionable. I wanted to create a platform where I can share not only my outfits, but a way of life that is simple yet luxurious at the same time.”
What does style mean to you? Style is identity. My style reflects who I am and how I want to be perceived.
Describe your style in 3 words. Timeless, feminine and (occasionally) practical
What are your 5 essential wardrobe staples?
High waist black pants
White lace and organza shirt
Bias cut circle skirt midi length black dress with elbow length sleeves
Dark wash denim shirt dress
Cream coloured cashmere
How do you feel you are influencing fashion for the modern Arabic woman? Positively I hope! I would be happy if I knew that I was influencing women to make better choices with their style. By this I mean, being authentic rather than the same as everyone else, and staying true to themselves.
Who is your ultimate style icon and why? Any hard working woman who respects herself and her appearance. A woman who lives a full life, who’s generous to family and friends with her time and attitude. I’m fortunate to have such women as my friends.
What have been your main career highlights so far? My ultimate career highlight was launching my annual jewellery edit commerce TheOverdressed Pavilion in 2014! We brought what our followers saw on their screens to reality!
What is your favourite thing about Bahrain and why? The people, the relaxed island vibe, the fact that I have lived here my whole life. Anyone who spends time here, loves it!
Name one place you would love to go in the world that you haven’t been. Right now that would be Mexico. I feel a certain connection with the people, their colourful clothes and fragrant food.
Name an item you simply cannot live without. Mascara!
Can you remember your very first fashion item that was significant to you? I was five years old, my mother put me in a black velvet dress with a white broderie anglaise collar, it is my favorite dress to this day.
Name your top three hotspots in Dubai right now I love Comptoir 102, it has such a warm vibe to it. I also like venturing down to D3 to discover what is new in the creative world.
Name your top three hotspots in Bahrain right now
My parents’ house is my ultimate hotspot! It is a place where I can socialize with my sisters, cousins and friends over beautifully cooked food by my chef sisters.
Masso is also a favourite of mine for cosy Italian home-style food to share. Purple Patchouli Salon/Spa. I’m there at least once a week!
Styling by Harriet Gregory, Art Direction by Jo Oli, Hair and Make-up by Purple Patchouli