Blue Forever Whitening Toothpaste, 65ml

Nostalgia is an ache in your heart far more potent than memory alone. It's the place we yearn to go again, where we know we're loved and safe—back home. Blue Forever is a love letter to the Mediterranean Ocean, centered around the romantic innocence of washed-out memories. It captures the essence of childhood, the blue ocean, and cherished moments. Inspired by a revered childhood memory of sailing on the teal Mediterranean sea, Blue Forever Whitening Toothpaste embodies the feeling of being young, carefree, and free.

• 65ml

• Housed in alu tubes (recycles endlessly)

• Anti-inflammatory

• Made in Switzerland

• Contains antioxidants

• Vetted by The Swedish Dental Association

• Vegan/Cruelty free

• Dermatologically tested

• Fragrance notes: Citrus, Lime, Licorice, Peppermint